Keep the magic of Christmas alive

For families having a tough time, Christmas will be filled with anxiety and even dread. There are children who will wake up to nothing on Christmas morning - no tree, let alone presents.

This is where Family Action's Toy Appeal steps in. Last year we delivered almost 15,000 presents to families where children would otherwise have gone without on Christmas Day. Join our Toy Appeal and your gift will bring magic into the lives of a family, child or young person who really needs it on Christmas Day.

Little girl in a Christmas jumper cuddling a teddy bear with twinkling lights in the background

Put the Family Action Toy Appeal on your Christmas list

In many ways the people giving to the Toy Appeal are like Santa, because the magic of that belief is really about giving.

Toy Appeal Mum

For those people who donate to the Toy Appeal all I can say is thank you doesn't cover it. I don't think you could ever understand what impact the act of generosity has. It might feel small to you, but it plays such a huge part in the bigger picture.

Cathryne, Mum

The Toy Appeal means a lot to the families that haven't got a lot and especially to the kids that haven't got anything. Something so little can mean the world to them; it definitely means that to me.

Toy Appeal Mum
A cute smiling baby in a Father Christmas outfit

With support from our amazing partners and our Patron, the Princess of Wales, we aim to be there through all the ages and stages of life for every family and anyone with a family issue.

Family Action protects children, supports young people and adults and gives direct, practical help to families and communities through change, challenge and crisis.

It’s what we’ve done for over 150 years, because we believe that family can shape the future.

Over 2 in 5

of parents/carers said having one gift for their child this Christmas would have the biggest positive impact on their family.